SOWEDO/Showcases/Artistic Productions

One person, hundreds of shows a year.

Artistic Productions provides wedding shows, DJs and live acts throughout the Netherlands. Seran runs the company alone. That's possible because the paperwork does itself.

What the system does
  • Quote, order and invoice in one chain
  • Artists respond to invitations themselves
  • Phone calls summarised automatically
  • Bookings straight into Exact Online
The assignment

One booking is never one action.

Setting the price, sending out the quote, following up, booking a DJ, sending the call sheet, invoicing, checking payment, bookkeeping. With a handful of shows you keep up. With hundreds you don't.

That sequence now lives in one system. What a planner, an administrator and a bookkeeper would do happens in between the steps.

Quotes from a product catalogue, with promo codes and discounts
Client portal with digital signing and music requests
Artist portal with invitations, fee and call sheet
Scheduling with pools, availability and calendar integration
Telephony that summarises calls on the customer card
Invoices, payment links and bookings in Exact Online
In brief

One system, from first phone call to final booking.

No separate tools that don't know each other. One place where the client, the artist and the bookkeeping work on the same data.

Book an intro call
What now happens by itself

Three moments where the time went.

The quote

Lines from the catalogue, prices and VAT are correct automatically. The PDF comes out with a cover page and terms included. The client views and signs it in the browser.

After the signature

Order created, invoice sent, confirmation to the client, date in the calendar. If it stays quiet, a reminder goes out and the quote is extended or closed.

Adding the artist

No phone rounds. The pool gets an invitation, whoever accepts first gets the job, and the call sheet with times and location follows automatically.

In pictures

This is what it looks like.

Dashboard van het CRM met openstaande offertes en opdrachten zonder artiest
Everything that needs attention on one screen: open quotes, shows this week, invoices not yet paid.
Offerteoverzicht met status, locatie en bedrag per offerte
Every quote with status and tracking: sent, opened, signed. Following up happens automatically.
Opdrachtenoverzicht met datum, klant, locatie en toegewezen artiest
Per order it's visible which artist is assigned, and which shows still lack a name.
What it delivers

Where the gains are.

Per booking it seems small. At a few hundred shows a year it's the difference between being able to work alone or not.

30 min 0Drawing up and sending a quote, including PDF and terms.
20 min 0Order, invoice, confirmation and calendar after a signature.
Phone round 0Booking an artist. One invitation goes to the whole pool.
Re-typing invoices in the bookkeeping. They're already in Exact.
That time now goes to growth.

Taking on more shows costs no extra hands. Seran isn't in the admin, but with the client.

Indicative, calculated on the basis of the steps that now run without manual work.

“Admin isn't the most fun thing there is. I now have far more contact with the client.
Seran van Artistic ProductionsSeran, Artistic Productions

What would you have left over?

We calculate it first. Only if it adds up do we build it.